The state of the blog
«EW: To me, the blog concept is about three things: Frequency, Brevity, and Personality. These are the three characteristics that I believe are the driving factors in weblogs‘ popularity as a publishing format. This clarification has evolved over time, but I realized early on that what was significant about blogs was the format — not the content.»
Evan Williams, der Gründer von Blogger.com, über die Vergangenheit, die Gegenwart und die Zukunft der Weblogs.